From the table

What the room keeps returning to.

Written after gatherings, and written carefully. Nothing here identifies a participant, a company or a confidence. What survives is the useful part: the pattern, the question, the thing several experienced people already knew.

August 8, 2026 · 5 min

When should a founder hire a CFO?

It comes up at almost every table. The answer is rarely a revenue number, and it is almost never the number the founder was told.

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